Hi! 👋 I'm John.
I am a Motion Design Manager at Milan Laser Hair Removal and former Co-Founder and Creative Director of RAIL+STEAM, a branding agency that specialized in comprehensive brand storytelling and strategic positioning. With over ten years of experience in brand marketing and creative leadership, I drive innovative campaigns that blend data-driven insights with cutting-edge creative execution.
Currently, I lead creative direction and motion design strategy for Milan's 400+ locations nationwide, where I've implemented breakthrough workflows that have driven 81% growth in creative deliverables while building high-performing creative teams. My expertise spans the full spectrum of brand development—from comprehensive rebranding initiatives and brand guideline creation to advanced analytics implementation and performance optimization.
As the former Creative Director of RAIL+STEAM, I delivered award-winning campaigns for diverse clients, led comprehensive rebranding projects, and developed scalable systems that enhanced both creative output and operational efficiency. My work has been recognized with Pinnacle Awards from the American Marketing Association, Paper Anvil Awards, and Regional Emmy nominations.
I'm passionate about pushing the boundaries of creative technology, consistently adopting bleeding-edge tools and developing custom solutions that scale across teams while maintaining creative excellence. Whether leading motion design projects, developing brand positioning strategies, or mentoring emerging creative talent, I bring a unique combination of strategic thinking, technical innovation, and collaborative leadership to every project.
My approach centers on fostering a culture where creativity and accountability thrive together—driving innovation while ensuring measurable business impact across every creative touchpoint.